About Cashmere

CALAEO Cashmere is a young, Austrian cashmere brand representing timeless design at the highest quality. CALEO’s style is pure and simple!

With a combination of cool knits and minimalistic cuts, the collection is made up of several favourite pieces that last longer than just one fashion season.

THE RAW MATERIAL

The Himalaya’s cashmere region is divided between India, Pakistan and China. The cashmere valley lies at an altitude of about 1,700 metres above sea level.

This precious cashmere is named after the region and is obtained by combing the undercoat of the goat’s fur at the end of every winter. Around 250 grams are harvested per goat. After cleaning and sorting out of the individual upper hairs by hand, between 100-150 grams of the finest lower coat hair remains per animal. The best quality hairs are the finest and longest ones. CALEO’s yarn comes from the Chinese cashmere region.

THE PROCESS

CALEO cashmere represents the finest raw materials and Italian craftsmanship. The entire range is produced in two small, family-run knitting mills in Tuscany. Every piece is made of 100% cashmere and undergoes several quality controls. CALEO attaches great importance towards fair working conditions and supports the small family businesses there.

CASHMERE CARE

Cashmere not only feels soft and cuddly, but is also temperature-regulating. The same cashmere sweater in a natural tone will always feel a little softer than a dark coloured sweater. That’s because dark colours need to be treated “harder”.

It isn’t necessary to wash cashmere items as often as other garments. It’s usually enough to leave it outside to air overnight and let the fibres regenerate themselves.

Since cashmere is a pure and natural yarn, there are often minor irregularities. Mistakenly, “pilling” is often seen as a sign of poor quality, however these are merely excess fibres that vanish after a few washes or brushes with a cashmere comb.

CARE TIPS

  • Machine wash inside out, at 30 degrees on a wool programme (max. spin speed 600)
  • Lay out to dry in room temperature (do not hang)
  • Iron sometimes inside out at a low temperature